5 Simple Steps to Going Viral on Twitter

Going Viral!

Successful viral marketing on Twitter is not as simple as many assume, however, with the right guidelines and steps, it can be done and bring about a rewarding outcome!

Therefore, for today’s post, I will be sharing you 5 simple steps to going viral on Twitter:

1. Call on Action:

Don’t take retweeting, or lack of it, lightly. An RT is a way to show your Twitter friends and followers that you care about them and about the content they share with you. If retweeting is the action you wish your readers to take, the best way to persuade people to do it is to motivate them to by asking or offering incentives. When tweeps retweets your content, they’re very likely to also repost your call to action, lending it their credibility and influence.

2. Timing is King:

There is a window of time during which sharing on Twitter occurs more often so you should keep an eye on the following:

  • The first few days of the business week.
  • Monday through Wednesday (weekends are usually slower).

3. Links Rule:

Almost 70% of all retweets contain a link. Therefore, if you want to spread your off-Twitter content, you should make sure that you do utilize links in your tweets. However, make sure you do mix it up with other types of tweets now and then and do not spam your followers with ads! Continue reading »

Posted in Tips and Tricks | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 2 Comments

How to Choose Your Twitter Headlines

When thinking of posting any type of content or reading material on Twitter, the most important thing to consider is your headline and it value. Your headline is more of a promise than a “catch phrase” thus a good headline promises some kind of benefit or reward in exchange for attention. That reward could range from an amusing diversion to the solution to a pressing problem.

One of the best ways which you could utilize to guarantee that your headlines always offer a compelling “reward” is to use the 4-U approach:

Your headlines must:

  1. Be USEFUL to the reader,
  2. Provide him/her with a sense of URGENCY,
  3. Convey the idea that the main benefit is somehow UNIQUE; and
  4. Do all of the above in an ULTRA-SPECIFIC way.

Continue reading »

Posted in Tips and Tricks | Tagged , , , , , , , , , , , , , , , , | 1 Comment

10 Tips for Success on Twitter (1)

Ever wondered why you are not benefiting from Twitter as others are? Ever wondered where you have been going wrong? If so, this is the right post for you! Today we will be giving you 5 tips for success on Twitter that are easy to apply and have proven to be effective with many throughout their Twitter usage (and mine as well):

1. Repeat Your Tweets:

Many tweeps fear that repeating tweets every now and then could get them unfollowed in the long run. However, and from personal experience, I can assure you otherwise and that it is alright to repeat tweets every now and then in order to make sure that your Twitter friends end up seeing them (especially since many Twitter streams might be flooded with tweets and might simply miss yours).

2. Stay Upbeat & Positive:

Although you might not want to believe this, but no one likes drama, badmouthing or plain negativity. This doesn’t mean that you should be something you are not but with every tweet you have a choice. Be positive or stay away.

3. Test Your Tweet Times:

Tweets must always be planned based on where you are and what your time zone is. Therefore, it is important to test your tweet times. This can be achieved  using multiple bit.ly or ow.ly short URLs and via testing tweeting at different times of day. Give yourself the best chance of being RT’d by influential followers by knowing when they are likely to be on Twitter. Continue reading »

Posted in Tips and Tricks | Tagged , , , , , , , , , , , , , , , , , , | 2 Comments

10 Valuable Twitter Tips for Small Businesses

Using Twitter for Your Small Business

Using Twitter for Your Small Business

Twitter can be used for business and pleasure. When used correctly, Twitter can be a great tool for small businesses to grow and prosper.

Therefore, today’s post will be a collection of 10 valuable tips every small business could benefit from:

1. As I have mentioned before, and I can’t stress this enough, do not use “eggs” as your Twitter avatar and be smart about your choice of Twitter background.

2. Use a business Twitter account to create a great place for customer relationship management. Teach your clients to use Twitter to keep with the happenings of your company. Also, it can help you share the news and information regarding the success of your clients.

3. Use Twitter as a discussion forum. Ask your clients and prospective clients what they would like to see, hear, taste, and experience.

4. Use Google Analytics to measure the traffic directed from Twitter to your blog or website. If you can measure the traffic related to sales or acquisitions it help you understand an ROI from the tool.

5. Encourage your employees to join Twitter and become part of the conversation.

6. Fill out your profile. Make sure you put information regarding your personal life as well as your business life. This is important because, yes, tweeps do check it. Continue reading »

Posted in Tips and Tricks | Tagged , , , , , , , , , , , , , , , , , , , , , | 9 Comments